SmartQ

Why? It shouldn’t be a voting issue. It’s just good business practice and customer service. If you don’t respect customer choices then customers exercise that freedom of choice and move elsewhere. Even Apple heard the customer voice eventually and backed off.
No, it’s just you and another here complaining. Why should all those ppl who are happy with the status quo be made to have to opt in?
 
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No, it’s just you and another here complaining. Why should all those ppl who are happy with the status quo be made to have to opt in?
You may wish to get off that high horse and read my post again. There is no “complaint”. There is certainly a strong observation and I stand by that but a complaint? Be serious.

With regard to the thing I am suggesting, I think it’s good to be aware that there is certainly some research to show that customers opted into something tend to either like it and stick with it or not use it but also not turn it off. Equally though, there is research which shows that the numbers who actively object to things like being opted in are higher than those who tend to leave the default on but not use the functionality. I wouldn’t have thought the latter to be the case but there we are. One of the bog drivers for such objections is that people rightly see it as only being one step away from “have three months free and after that you’re paying” type behaviour. That of course would be the purpose of research. To give insight and perhaps show that our assumptions about behaviour may not be correct.

With all due respect your post and reaction to a sensible, evidence based suggestion is verging on ludicrous.

1 - you don’t know how many people are “happy with the status quo”. A thread with barely 20 contributors tell us us nothing about what people are happy with.

2 - you’re not “being made” to do anything. It’s being suggested that the default for all such things should be off. If you want the functionality it’s all of 4 small actions away just as it is for those of us who turned it off immediately. If Innuos opted you into a three month Tidal trial where payment was taken in month four unless you turned the functionality off I wonder how you’d feel.

The point is that word soon gets around on companies who opt people into functionality they’ve not requested. It’s not a positive.
 
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However many features Innuos develop and introduce into Sense will hopefully be well thought out prior to release.
Just don't get into the car industry's habit of many features that are distracting and most drivers do not want and have to turn off every time they start the car.
Maybe Innuos should consider that any "new" feature has a default of "OFF" yet explain much clearer in each Release Notes what the "New features" are, how they function and importantly how to turn them "On" if the user wishes.
This position might also save many users finding their unit is "misbehaving" and starting "Help" threads when there is no need, would save time of @Dan and @Stephen having to reply to "ghost" faults which appears to be increasing in number.